Over 2 billion people use social media worldwide with 90% of 18-29 year olds using social media today. The numbers of users on channels such as Facebook, Twitter and Instagram has grown by approximately 20% over the past year alone.
Social media channels provide a unique opportunity for an organisation to promote itself and engage with its customers in a way that wasn’t previously possible. It plays a key role in brand perception, awareness and commerciality. Ynot are well rehearsed when it comes to developing social strategies, creating engaging content and delivering results.