The family-run property investment and management business, Litehouse Properties, required a full branding consultation to help them become a leading light in their industry. Using the initials to form a sharp and bold identity, the design featured negative space elements in the H and P to reinforce the nature of the business.

Owner Kath White:

“We had been all at sea trying to come up with a design before we got in touch with Ynot. They understood our brief to the letter and we couldn’t be happier with the new design.”